{"id":93,"date":"2025-08-25T10:33:00","date_gmt":"2025-08-25T10:33:00","guid":{"rendered":"https:\/\/www.novus-loyalty.com\/newsroom\/?p=93"},"modified":"2026-07-20T11:01:58","modified_gmt":"2026-07-20T11:01:58","slug":"novus-loyalty-everest-group-peak-matrix-2025","status":"publish","type":"post","link":"https:\/\/www.novus-loyalty.com\/newsroom\/novus-loyalty-everest-group-peak-matrix-2025\/","title":{"rendered":"Novus Loyalty Recognized in the Aspirants Category of Everest Group&#8217;s Loyalty Platforms PEAK Matrix\u00ae Assessment 2025"},"content":{"rendered":"\n<p><strong>Gurugram, August 25, 2025<\/strong> \u2014 Novus Loyalty Limited has been featured in the Aspirants category of <a href=\"https:\/\/www.everestgrp.com\/report\/egr-2025-55-r-7460\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.everestgrp.com\/report\/egr-2025-55-r-7460\/\" rel=\"noreferrer noopener nofollow\">Everest Group&#8217;s<\/a> Loyalty Platforms PEAK Matrix\u00ae Assessment 2025, which evaluated 23 leading loyalty platform providers globally on vision and capability, and market impact.<\/p>\n\n\n\n<p>The assessment is based on Everest Group&#8217;s annual RFI process, provider interactions, client reference checks, and ongoing analysis of the loyalty platform market. Being featured among 23 assessed global providers reflects Novus Loyalty&#8217;s growing presence and capability in the enterprise loyalty technology space.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"697\" src=\"https:\/\/www.novus-loyalty.com\/newsroom\/wp-content\/uploads\/2025\/08\/Everest_Group_-_Loyalty_Platforms_PEAK_Matrix_Assessment_2025_54cd17-1024x697.webp\" alt=\"Loyalty Platforms PEAK Matrix\" class=\"wp-image-96\" srcset=\"https:\/\/www.novus-loyalty.com\/newsroom\/wp-content\/uploads\/2025\/08\/Everest_Group_-_Loyalty_Platforms_PEAK_Matrix_Assessment_2025_54cd17-1024x697.webp 1024w, https:\/\/www.novus-loyalty.com\/newsroom\/wp-content\/uploads\/2025\/08\/Everest_Group_-_Loyalty_Platforms_PEAK_Matrix_Assessment_2025_54cd17-300x204.webp 300w, https:\/\/www.novus-loyalty.com\/newsroom\/wp-content\/uploads\/2025\/08\/Everest_Group_-_Loyalty_Platforms_PEAK_Matrix_Assessment_2025_54cd17-768x522.webp 768w, https:\/\/www.novus-loyalty.com\/newsroom\/wp-content\/uploads\/2025\/08\/Everest_Group_-_Loyalty_Platforms_PEAK_Matrix_Assessment_2025_54cd17-1536x1045.webp 1536w, https:\/\/www.novus-loyalty.com\/newsroom\/wp-content\/uploads\/2025\/08\/Everest_Group_-_Loyalty_Platforms_PEAK_Matrix_Assessment_2025_54cd17-2048x1393.webp 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>&#8220;Being recognized by Everest Group among a global set of loyalty platform providers is an encouraging milestone as we continue to invest in our platform&#8217;s capabilities,&#8221; said Mr. Deepak Tomar, Chairman and Managing Director, Novus Loyalty Limited. &#8220;We remain focused on strengthening our technology and expanding our value to enterprise clients across banking, retail, and beyond.&#8221;<\/p>\n\n\n\n<p><strong>About Novus<\/strong><\/p>\n\n\n\n<p>Established in 2011, Novus Loyalty Limited is an <a href=\"https:\/\/www.novus-loyalty.com\/\">AI-powered enterprise loyalty<\/a> and customer engagement technology company serving 400+ enterprise customers across banking, retail, e-commerce, healthcare, and travel.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gurugram, August 25, 2025 \u2014 Novus Loyalty Limited has been featured in the Aspirants category of Everest Group&#8217;s Loyalty Platforms PEAK Matrix\u00ae Assessment 2025, which evaluated 23 leading loyalty platform providers globally on vision and capability, and market impact. The assessment is based on Everest Group&#8217;s annual RFI process, provider interactions, client reference checks, and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":94,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-93","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"_links":{"self":[{"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/posts\/93","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/comments?post=93"}],"version-history":[{"count":2,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/posts\/93\/revisions"}],"predecessor-version":[{"id":98,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/posts\/93\/revisions\/98"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/media\/94"}],"wp:attachment":[{"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/media?parent=93"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/categories?post=93"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/tags?post=93"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}