{"id":54,"date":"2026-04-10T08:21:29","date_gmt":"2026-04-10T08:21:29","guid":{"rendered":"http:\/\/localhost\/NV_PR\/?p=54"},"modified":"2026-07-10T11:13:14","modified_gmt":"2026-07-10T11:13:14","slug":"novus-loyalty-wins-bank-of-abyssinia-contract","status":"publish","type":"post","link":"https:\/\/www.novus-loyalty.com\/newsroom\/novus-loyalty-wins-bank-of-abyssinia-contract\/","title":{"rendered":"Novus Loyalty Wins USD 407,500 Contract from Bank of Abyssinia for Enterprise-Wide Loyalty Program"},"content":{"rendered":"\n<p><strong>Gurugram, April 10, 2026<\/strong> \u2014 Novus Loyalty Limited, a technology-driven loyalty and rewards solutions provider, today announced it has received a notification of award from Bank of Abyssinia, Addis Ababa, Ethiopia, for the implementation of an Enterprise-Wide Loyalty Program Management Solution (EWLPMS).<\/p>\n\n\n\n<p>The contract, valued at USD 407,500, covers licensing, implementation, customization, training, and support services for the bank&#8217;s loyalty program rollout.<\/p>\n\n\n\n<p>&#8220;This engagement reflects our growing global footprint and our ability to deliver enterprise-scale loyalty solutions in international markets,&#8221; said Mr. Deepak Tomar, Chairman and Managing Director, Novus Loyalty Limited. &#8220;We look forward to strengthening our partnership with Bank of Abyssinia as we execute this project.&#8221;<\/p>\n\n\n\n<p>This marks another milestone in Novus Loyalty&#8217;s expansion into international BFSI markets, following its recent traction with banking clients across the UAE, US, and other regions.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.novus-loyalty.com\/newsroom\/wp-content\/uploads\/2026\/07\/Novus-Loyalty-wins-USD-407500-contract-from-Bank-of-Abyssinia.pdf\" title=\"\">\ud83d\udcc4 View official BSE disclosure (PDF)<\/a>\u00a0<\/p>\n\n\n\n<p><em>This disclosure was also filed with BSE Limited under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gurugram, April 10, 2026 \u2014 Novus Loyalty Limited, a technology-driven loyalty and rewards solutions provider, today announced it has received a notification of award from Bank of Abyssinia, Addis Ababa, Ethiopia, for the implementation of an Enterprise-Wide Loyalty Program Management Solution (EWLPMS). The contract, valued at USD 407,500, covers licensing, implementation, customization, training, and support [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":65,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-54","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"_links":{"self":[{"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/posts\/54","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/comments?post=54"}],"version-history":[{"count":3,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/posts\/54\/revisions"}],"predecessor-version":[{"id":76,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/posts\/54\/revisions\/76"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/media\/65"}],"wp:attachment":[{"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/media?parent=54"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/categories?post=54"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.novus-loyalty.com\/newsroom\/wp-json\/wp\/v2\/tags?post=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}