One of the biggest challenges banks faced in 2024 was to deliver the value-adding customer experience to engage them for long. With increasing customer attrition, banking institutions are on the hunt for a befitting solution that can engage customer experience and broaden the net profit margins. The narrowing profits have become a real concern for…

Acquiring new customers and retaining existing ones are both essential aspects that every business focuses on to achieve long-term success. However, many organizations often struggle to strike a balance between chasing new customers and focusing on existing brand loyalty. The most suitable approach followed by many successful business development teams is to consider both elements…

Gaining customer loyalty is no longer a choice but a mandatory aspect of any business’s success and growth. In the fast-paced and competitive digital world, companies often struggle to acquire and retain customers for a long time. That is where loyalty programs come into action and act as an indispensable tool to create longer-lasting relationships…

The Thanksgiving season isn’t just about festive feasts; it’s also a prime time for brands to connect with their customers. The fact that more people are shopping during the period will be an opportunity through creative and strategic loyalty programs to build long-term relationships with brands, but it takes more than just routine promotions to…

We live in a fast-paced digital marketplace where savvy shoppers continuously seek ways to maximize their savings. Though there are many positive aspects to economic growth, US consumers are very cautious about how they spend their money. Many are even using various tools to help them save money on those purchases. One of the most…

As the holiday season is around the corner, retailers are preparing themselves for their most wonderful time of the year. Shopping malls, stores, and centers across the globe are setting the stage for the lucrative holiday time with expectations of increased spending by customers. A report by JLL Holiday Shopping Survey 2024 states that holiday…

Loyalty has now evolved beyond simple repeated visits; it has become more about building meaningful relationships. Healthcare loyalty is no different. Healthcare providers are considering loyalty programs more than before because of rising patient attrition. Talking about how polyclinics benefit from loyalty management, they must look at the bigger picture of treatment and consider loyalty…

With the increasing popularity of casino gaming, it is becoming crucial for casino owners to create a rewarding environment for their gamers, whether brick or mortar or online. One of the most effective ways is to create customized loyalty programs to incentivize players to return to the casino, reward their loyalty, and offer exclusive benefits.…

What is relevant today might be outdated tomorrow for the new-age customers. Let’s face it—with Gen Z taking over a huge share of the market, brand loyalty is becoming one hard objective to achieve. This generation wants to experiment till it finds the brand with which it relates. With such a crescendo of expectations and…

We live in a fast-paced digital world where customers are bombarded with countless business ads daily. This makes brands struggle to make a difference, and traditional methods are not working as effectively as before. Customers today have shorter attention lifespans, and they don’t have time, making them least interested in traditional marketing strategies. Get Started…